DESIGNER TALK: NOORISM

Noorism // Heaven Has Heels

Unsatisfied with the volume of poorly-made, disposable clothes on offer, Noor Zakka launched her stylish brand of upcycled women's wear NOORISM in 2015. The brand re-purposes used denim to create new, on-trend looks. A graduate of FIT, Zakka's commitment to end fast fashion (and its detrimental effects) doesn't end there. For every item purchased NOORISM donates $5 to CHARITY: WATER since the Fashion industry is the second largest consumer and polluter of water.

How did you become involved in fashion design? I have always been interested in making clothes and sewing. When I was little, I wanted to be a seamstress and when I was in the second grade, I saved up my money to buy a toy sewing machine. In high school I made clothes for myself that my parents didn't allow me to buy.  After that, I studied Fashion Design at the Fashion Institute of Technology in New York City and worked for a few companies after I graduated.

What materials do you most like to work with? I enjoy working with denim because it is a very forgiving fabric as well as very classic and durable. I also source ethical fabrics when I need something besides denim for a particular style.  

How does your geographical location influence your aesthetic? Living in Brooklyn is a constant inspiration from seeing what people wear on the street, museum exhibits, collaborations with the creatives and day to day life.

What’s been your greatest professional achievement to date? My biggest professional achievement has been starting NOORISM and seeing my upcycled denim pieces in stores and worn by people.

What’s one thing people would never guess about you? I drape, make all the patterns and cut and sew all of my samples.